Words of Colour provided us with bespoke services including a full rebrand, expansion of our social media presence, media engagement and PR and overall visual impact, and provided training on digital engagement to our researchers. They organised an impactful virtual launch of our research programme which was targeted at key audiences and constituencies, bringing us into debate with creatives and people of influence who we would not otherwise have included.
They understood the importance of our research and the need to tread carefully through the political terrain we were navigating – having people who understood race in the UK was critical to our work and what they could provide us.
They worked closely and collaboratively with us on a tight schedule with a very involved piece of work, producing nine short films, social media assets, high impact events, wide media coverage and an overall strategy for strategic and digital communication. They were always a pleasure to work with – challenging us and rising to the challenge. They were flexible and resourceful in responding to the urgency of the work and the new conditions required by the pandemic.